Contact NAPS directly with any of your questions or concerns!

National Association of Personnel Services (NAPS)
131 Prominence Ct.
Suite 130
Dawsonville, GA 30534

Phone 706.531.0060
Fax 866.739.4750

info@recruitinglife.com

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*Click on a topic title to read a brief outline of that topic.

Topics   Speaker

Certification Immersion Class   Bob Style & Frank Burtnett
Crazy, Busy, Nuts: Getting Off The Conveyor Belt of Life   Victoria Labalme
Creating a HACCP Program for Your Desk   Greg Doersching
"Laying The Tracks of Excellence"   Lisa Iannone
Being a Recruiting Tour de Force   Margaret Graziano
Are You Really Who You Say You Are???   Jami Jackson
It’s a Whole New Ball Game   John Bartos
"Hello, My name is Scott!"   Scott Ginsberg
“Where Fear Comes From & What to do About it”   Alderman and Wenom
Capture • Connect • Captivate Attach your Customers and Employees   Steve Tyink
Don't Cover Counter-Offer, UNCOVER Counter-Offer [Risk]   Amy Williams
Sharpening Your HR Practices   Lisa Yankowitz
How to never fear company planning again   Aaron Wandtke
Ask the Experts Temp & Contract Panel   Temp Panel
The Best Top Producers in the Country - Show up Ready!   Pinnacle Panel
Mergers, Acquisitions and Exit Strategies   Al DeBellas
Selling Innovation™: Sell More, work Less Make more money in your Personnel Business   Colleen Francis
MSN Live.com For Recruiters   Mark Berger
What If?   Barbara Bruno
TBA   Round Tables & Leadership & Vendor Speed Dating
So You Want To Be Different... Really?   Mike Lejuene
Selling the "Sizzle"   Patricia Drain
Franchising Your Recruiting & Staffing Firm   Rob Krzak & Suzanne Cummings, ESQ.
Generating Leads online in Ten Minutes or Less   Shally Steckerl
R and R   Beth Schneider
The Revealed Secrets of Wealth Producing Office Growth   Doug Beabout
Candidate Relationships…They Will Never Be the Same Again   Joe Madden
Double your billings; 10 ways technology can help you   Donato Diorio
Contract Staffing is Key to One-Stop Shopping for Clients   Debbie Fledderjohan
Can I Herd My Cool Cats and Still be Top Dog”   Joe Pelayo
Financial Value in Following Up with Clients, Candidates and With Each Other   David Knutson
Reconstructing Danny   Danny Cahill
Served with Love   Donna Tyson
What It Takes To Be Successful in 2008!   Craig Silverman
The Best Speaker at this year's Conference Square Off for Your Benefit!   Best of Best
Solve Their Problems, Earn their Loyalty   Bob Liken
What If We Slice The Bread Before We Sell It   Tim Spidel
Wellness Coaching For Executives: Life Balance Management For A Wellness Lifestyle   Leslie Salmon Jones


TOPIC OUTLINES:

Certification Immersion Class
By Bob Style & Frank Burtnett

Certified Personnel Consultants, Certified Temporary-Staffing Specialists and those who aspire to either of these designations know that they represent the individuals who set the tone for a profession by striving for excellence, and by being guided, certainly, by business sense and legal principles, but more importantly by a recognition that true success only comes to one who conducts himself in accordance with the highest ethical principles and standards. This intensive training session is designed to educate prospective certificants in the “body of knowledge” contained in NAPS legal manuals and “prep” individuals for the CPC or CTS examination. The curriculum is built upon the NAPS legal training manuals and the faculty for this unique workshop will be comprised of experts from the legal, education and staffing professionals. This on-site, one-stop training program has been designed to help staffing industry professionals achieve CPC or CTS certification in the most efficient and thorough manner.

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CRAZY, BUSY, NUTS: GETTING OFF THE CONVEYOR BELT OF LIFETIME
By Victoria Labalme

Do you ever wake up in a panic just thinking about your day? The phone calls, faxes, letters, errands, meetings, and appointments?

In this comedic, high energy, and profoundly moving keynote, Victoria weaves together a tapestry of images, hilarious tales and insightful commentary about our culture's contemporary obsession with schedules, productivity, and overloading our calendars.

Along the way, she offers practical tools for managing the chaos.

Funny, moving, and thought provoking, this Theatrical Keynote is unlike anything you've experienced before.

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Creating a HACCP program for your desk.
By Greg Doersching

Hazardous Area Critical Control Points (HACCP) is a process that started in the food manufacturing industry. Its purpose is to identify where in the process those critical points occur that if something goes wrong and a step is mishandled the entire batch of product is wasted and how to ensure that this doesn't happen. Join Greg Doersching as he applies the HACCP concept to the recruiting process. Greg has identified 9 specific areas where you as the recruiter have legitimate "control" over the recruiting cycle and the ability to ensure a greater frequency of success by paying special attention to these areas. Greg will discuss these 9 points and give you specific ways to make sure you don't "contaminate" your process during any one of them. This is a session you just don't want to miss.

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"Laying The Tracks of Excellence"
By Lisa Iannone

Getting rookies on the path to success and tenure and out of the revolving door of turnover.

Let's face it, some of the biggest investments of your time, resources, and, of course your money, goes into the development of new recruiters. Lisa will focus on a step-by-step process for ramping your rookies which will minimize your risk and maximize the return on your investment.

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Being a Recruiting Tour de Force
By Margaret Graziano

Feel like you are pedaling faster, but going nowhere? Well, people, hold on to your hats because the ride is only going to get crazier. Many BEST PRACTICES presentations are known in the industry as "Evergreen." That means they can be delivered almost anytime, and retain their significance because they contain information that never goes out of date. THIS IS NOT AN EVERGREEN PRESENTATION. Margaret's message today is laser pointed toward protecting your business from the swiftly changing forces that can erode it, and are likely to change the face of our industry forever. Miss Margaret's fast-paced, unique, and innovative presentation and risk "falling off the bike!" She will share her staffing, recruiting & talent management consulting company's BEST PRACTICES! Whether your interested in staying abreast of how industry trends are shaping the way we do business or becoming an industry innovator yourself -- -- this is a don't miss!

Margaret provides powerful "take-away" ideas for you to initiate expanded service offerings and implement innovative staffing and hiring solutions that directly affect your client's profitability while exponentially growing yours.

You will gain insight on new trends in HRO, RPO, and consultative recruitment outsourcing and learn how you can become an early adapter and compete on a level playing field with the big boys. You will learn why these companies are taking the corporate HR world by storm -what is working and what isn't and what you can imitate and what you'll need to stay away from.

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Are You Really Who You Say You Are???
By Jami Jackson

Human nature drives us to find the easy way, the short cuts to doing our business. The longer you have been in the staffing business, the more tempting those short cuts become. But how long can that last before Clients and Candidates start to notice? In this eye-opening session, Jami Jackson challenges staffing professionals to do a gut check and stretch beyond their comfort zone. Attendees will understand how typical staffing behaviors are perceived on the other side of the desk and leave with new insights and ideas on how to be significantly more effective. If you want to inspire change in your staffing team, Jami's passionate wake-up call will catch your attention.

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It’s a Whole New Ball Game
By John Bartos

The recruiting industry is about to face one of the toughest challenges in its history. From the influx of global recruiting agencies out of India, the over-reliance on job boards and internet, to the upcoming candidate shortages and management issues as a result of the Boomers leaving the market and the X and Y generations having vastly different demands. Most client companies and recruiters are not close to being prepared for what lies ahead. The market is shifting and changes are needed today to ensure future success. This session will explore these dynamics in-depth and offer relevant information and action steps that can be used by attendees to effectively plan for and strategically dominate the new playing field.

This is a great session for all levels of Search Professionals including Business Development Managers, Recruiters, Researchers and Staffing Managers.

Attendees will walk away with:

- Clear insight and understanding of the Market shift and its direct impact on the Recruiting Industry
- Technique to take only the “right” business and weed out the bad for increased billings
- A step by step approach to effectively set expectations with Clients and Candidates for creating win-win relationships from the beginning
- Specific tactics for becoming a business advisor to clients and candidates and how to create the strongest value proposition
- 5 Critical Strategies on how to reduce falloffs and turn downs

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"Hello, My name is Scott!"
By Scott Ginsberg

Professional Associations can't survive unless they invite customers, members and guests onto their front porches. That's why networking through approachability is essential to the success of your organization, both internally and externally. Because it's not who you know - it's who knows you.

Scott has spoken to over 75,000 people around the world - from corporations and associations to high schools and faith communities.

Read what folks are saying about Scott:

Scott’s message was invaluable. His practical tips on communication, networking and branding were so insightful, simple and important, that attendees were able to take ideas from the program and start utilizing them immediately! Consultants, managers and owners of recruiting and staffing firms throughout the St. Louis area rated The Nametag Guy as the #1 speaker of the year!"
- President, Missouri Association of Personnel & Staffing Services

"If you have not had the opportunity to hear The Nametag Guy, you're missing a good one. This young, energetic speaker is more than motivational, if fact, he's not. He gives practical, useful tips about networking, branding, breaking the ice, sincerity - and does it in a pleasant, humorous style that everyone at our recent regional meeting enjoyed."
- Board Member, Meeting Planners International, Indiana Chapter

"I was blown away by Scott's speech on approachability. He was polished and tight and the program was educational, fun and interesting. His speech was the high point of the conference because of his simple, easily adaptable message and the way he delivered it. Out of 60+ speakers, his program was one of the best!"
- President, Word of Mouth Marketing Association

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“Where Fear Comes From & What to do About it”
By Carol Wenom and Tim Alderman

Smart, talented, motivated, intellectual people fail in this business! They've been trained many times over on the "how to" of recruiting, yet they fail because they don't hit the numbers they are capable of hitting. In learning how to deal with our own 'head trash' (a collection of negative tapes) Tim will show the effects of getting your mindset right so that you can put to use the "how to" of recruiting. People don't usually fail because they don't know "how to". They fail because they can't pull off the "how to" when they get "pushback" from clients and candidates.

In this session we will discuss where fear comes from and what to do about it. You will learn what do you do when your client or candidate's sense of urgency disappears. Plus you'll see what keeps us from getting "traction" on every call and how to tell if the candidate is a real mover or not. Most of all, you'll learn how to listen for what's not being said in a sales conversation.

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Capture • Connect • Captivate Attach your Customers and Employees
By Steve Tyink

As leaders today you are faced with nowhere else to turn. Workforce cutbacks, cost reductions and narrowed margins… what’s left? How can you thrive in today’s ever-changing and demanding marketplace while setting your brand apart from the competition?

This high energy, interactive presentation focuses on the revolutionary, breakthrough concept of Customer Attachment. Learn how to chart the course… keeping your customer and employee relationships “hooked” and emotionally driven. Steve is known throughout the U.S. as the founder of Customer Attachment along with the tools, methodologies and systems for developing the necessary strategies and performance gap behaviors. He will supply the five award winning attachment dimensions required to create and sustain a relationship-driven, emotionally connected, customer-centered organization. Steve is co-author of the business bestseller “Monkey Business; 7 Laws of the Jungle for Becoming the Best of the Bunch” published by Gibbs, Smith in 2007.

Dr. Leonard Berry who is widely known as the “Father of Service Management” in the United States recognized Steve and the Attach team as one of the 14 United States innovation leaders. Tyink identifies the traits of attached behavior and uses research from over 30 diverse industry-leading brands to capture the essence of attachment. Examples of how to turn these traits into action and profit are given, as are the ways of improving your ability to implement the tools.

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Don't Cover Counter-Offer, UNCOVER Counter-Offer [Risk]
By Amy Williams

Historically, covering counter-offer was an event, "Did you remember to cover counter offer?" It was a lecture more than a discussion. It's time to get off our soapbox. It's a different world now. While we have gotten more cynical, our candidates have gotten more opportunistic. Whether or not your deal sticks relies on your ability to measure your counter-offer risk and react accordingly. This session will have you digging in sooner, more often, and listening MORE than talking. It doesn't stop at listening. You need to manage the resignation process as closely as you managed the interview process (maybe even closer). And you're not done yet. How can you and your client strategize to solidify the decision with a strong on-boarding process? Here's an opportunity to differentiate yourself. Educate your client about the "New Face of Counter-offer".

Amy will walk you through how to measure your counter-offer risk and how to prepare your candidate for the different types of counter-offer. She will do a deep dive into how to manage the resignation process. She will share today's techniques for a rock solid on-boarding game plan that will ensure your candidate's commitment.

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Sharpening Your HR Practices
By Lisa Yankowitz

If we only had a crystal ball, we would be able to see what hazards were ahead in the employment arena and take steps to prevent them. We could avoid those costly, time-consuming, aggravating lawsuits. Well, unfortunately we don't have a crystal ball, but we can still take steps to prevent problems in our own workplaces by sharpening our HR practices. We have to admit that there may be areas where we can improve our knowledge base because the rules "keep changing." Then we have to find ways to implement these changes in areas such as: legal interviewing, conducting investigations, imposing discipline, documenting, and preventing harassment. So, your job is to keep current and not get caught off guard with outdated or insufficient policies and practices. My job, as your facilitator, is to act as your crystal ball. This is a can't miss session!

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How to never fear company planning again
By Aaron Wandtke

Do you dread planning every year? Do you hate it because you do not know where to start, or because you do not know where to end? It's common knowledge that daily planning is essential to success in this business, so why do we struggle so much with the company plan every year?

In this presentation, we will discuss the step-by-step planning process you must do with your staff. We will provide specific details on how you can use their input to develop the company budget and strategic plan for the year.

Vacations, billing goals, personal goals, company issues, and the company vision will all be discussed in this session.

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Ask the Experts Temp & Contract Panel
By Temp Panel

“This is an opportunity to learn how you can be part of the estimated $100 Billion staffing business in the United States alone this year.

Come listen to four industry experts discuss how they have driven their businesses through temp and contract staffing to phenominal sales!

Industry expert Fran Goldstein CPC CSP will moderate this panel of four CEO's who have successfully launched & grown staffing divisions from start ups to established core businesses.

Discover how Aaron Green CSP, after 8 years in perm placement, strategically added a temp division which is generating over $35 million in revenue & is now using offshore recruiting to accelerate that growth.

Learn the techniques Tracey Madden CEO of McIntosh Staffing has used to develop a stable team in an industry that averages over 50% turnover.

Visit with Mike Kohrs, Vice President of Delta FlexTravelers, and gain insight into how his team launched a successful multimillion dollar healthcare staffing business in what was traditionally a direct hire agency.

Tami Kyle COO of TLK Healthcare will show you the steps she developed in creating an innovative in house recruiting plan.

These four business leaders will candidly share their visions as well as the mistakes they have made along the way.

Acquire the knowledge to take advantage of the multimillion dollar business that probably already exists today in your organization.

Bring your questions, this panel will provide the answers!”

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The Best Top Producers in the Country - Show up Ready!
By The Pinnable Panel

The Pinnacle Society is a consortium of 75 Big Billers. A panel of Pinnacle experts will first get to know the audience, inquiring about current challenges and successes. Then, the tables will be turned as participants are given a chance to get honest, real-world advice from the on-stage panel. Before you come, think about problems you have, advice you would like, or solutions that have eluded you, and then just listen to how some of the top billers in the country make it happen. This is a crazy, fun, lively business, and we are in a fabulous market. Join us and we can all learn from each other.

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Mergers, Acquisitions and Exit Strategies
By Al DeBellas

This presentation will benefit owners who seek to purchase other companies, sell their own company, maximize their company's value and/or develop an alternate exit strategy.

Al will describe:

" Recent M&A activity
" Buyers: Their drivers and their criteria.
" Actions sellers should take to maximize their value.
" Exit strategies other than a sale to a third party.
" Valuation methodology.
" Current Valuation ranges, and
" Transaction structure.

This will be an industry specific presentation which will leave attendees with practical, useful information.

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Selling Innovation™: Sell More, work Less Make more money in your Personnel Business
By Colleen Francis

Being a successful staffing consultant or recruiter today means first letting go of a lot of those old, ideas that used to work, but now only get between you, and making the sale. Overly aggressive or persistent cold calling, too-polished power points and corporate brochures, and insincere closing tricks and tactics are both out of date and - nine times out of ten - unsuccessful.

Instead, today's savvy buyers are looking to develop trusted, long-term relationships with their suppliers, by demanding a new approach to sales that opens the lines of communication, builds trust and loyalty, ensures consistent success and answers that all-important question:

How are you any different from the other 5 staffing companies that called me this week?

With Selling Innovation(tm), Colleen demonstrates The 7 Sales Imperatives for enhancing the sales performance of your team, or your desk, and The 3 Key Behaviours that lead to consistently flawless sales results: The strategies and tactics presented will ensure that you can sell more, in less time at a higher profit.

Inspiring Results

* Increase profitability by discounting 80% less often;
* Reduce sales cycles by up to 30%;
* Increase your average order size by up to 50%;
* Use the fine line between persistence and stalking to achieve an instant 80% increase in call-back ratios.
* Use your "uncomfort-zone" to build sales success

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MSN Live.com For Recruiters
By Mark Berger

* Utilize lesser known and under utilized techniques to locate names and resumes of passive Internet candidates on the increasingly popular search engine, Live.com.

* Will learn set up options and definitions unique to this search engine.

* Use resume generation techniques including intitle, inbody, geography, template searches, site searches, and others.

* Will learn name generation methods including association searches, employee homepage searches, home email address searches, company and college/university alumni searches, mailing lists, blog searches and much more.

* Will cover advanced searches and search builder features.

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What If?
By Barbara Bruno

This is one of the most powerful questions you can ask yourself. Your answers will EMPOWER you to CREATE a higher level of success, in all areas of your life. This question forces you out of your COMFORT ZONE. Have you ever asked yourself why you settle for LESS when you know you DESERVE MORE? The information Barb Bruno will share will change the way you view your life - FOREVER! Be prepared to fasten your seat belts for this enthusiastic, thought provoking Keynote Address.

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So You Want To Be Different... Really?
By Mike Lejuene

The luncheon keynote should have 3 components: Informational, Motivational, and Entertaining. The premise is that human nature builds a need inside of us to feel important, the need to feel special, that we count and are noticed.

Yet there are lost opportunities and missteps with our clients, candidates and even loved ones, which prevent us from being perceived in the manner in which we would like to be.

Outline: So you want to be different….Really?

Because of human nature, there is a hunger inside of all of us to stand out, to be seen as different, to be considered special. Wouldn't our jobs would be easier if our clients and candidates could simply view us as different from the pack?

But do we really do or say things that separate us in the minds of others, or do we fall into the trap of sending messages that muddy the water in the way we are perceived?

3 Elements of what it takes to stand out:

THE BOX The box is where the clients and candidates put us when they are trying to figure out who we are and what we do. "Oh you are one of those". Our challenge is to win the race to be selected, to be taken out of the box.

THE MIRROR Our fear, hesitation or sometimes inability to look into the mirror and see ourselves as others do (both the good and bad) prevents us from being all we are intended to be.

THE HEART People are attracted to the passion in people, the energy we create when we take extra steps and put our heart and soul into all that we do.

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Selling the "Sizzle"
By Patricia Drain

Many sales people have been taught to think that knowing how to "close" is the most important part of the selling process? Even though sealing the deal is very important… the art of the pre-close is just as valuable.

In this session Patricia will share why selling the "sizzle" will increase your bottom line immediately.

After interviewing 177 Top sales people, she discovered that they shared 7 habits that brought them more business everyday. Selling the "sizzle" was just one part of their selling process.

You will walk away from this session with a clear understanding how anyone can increase sales and income if they just know the simple rules of selling.

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Franchising Your Recruiting & Staffing Firm
By Rob Krzak & Suzanne Cummings, ESQ.

Franchising is a very legally driven machine with many pieces. Without the correct information, franchising your business can cost hundred's of thousands of dollars in unanticipated or overzealous costs. What I have planned to discuss with everyone are the stages related to evaluating your firm to see if your firm is ready for the franchise world. We will discuss the steps in how to choose a franchise business consultant and the important questions to ask when negotiating the fee's for their services. Secondly will be the steps in procuring a franchise attorney and the associated legal costs.

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Generating Leads online in Ten Minutes or Less
By Shally Steckerl

Shally will cover:

- Be more effective online with these top ten tips and shortcuts
- Learn how to quickly find leads that nobody else can find
- Expand your network with online tools

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R and R
By Beth Schneider

After 25 years as an executive recruiter R and R doesn't stand for rest and relaxation for Beth Schneider, Danny Cahill's #1 producer 6 out of the last 10 years and Pinnacle member since 2000. What it means in Beth's life is REACTIONARY RECRUITING!

Yes, the industry's top planning guru who is all about control needs to react. React to the challenges of the market, the immediate needs of clients and the stress of daily life. While Beth is text book about the basics; having a plan, proper client and candidate control and closing, she is realistic about life s pressures. The "process" is what she lives, but then life gets in the way. What is negotiable, what's not? How does a 25 year veteran make it happen day after day while maintaining consistency, handling stress and yes, keeping it fun?

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The Revealed Secrets of Wealth Producing Office Growth
By Doug Beabout

Doug has built and sold four thriving recruiting firms to his own staff members! He will share the secrets of success in building equity in your business creating a going concern after you depart. Many owners will discover how to retain the best producers and build a strategic operation with solid cash flow capabilities. Attendees will discover from Doug how to array the assets and resources that attract and develop top billing talent. You will leave this session prepared to create a more profitable and growing recruiting services enterprise by applying the time-tested and proven methodologies revealed by Doug.

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Candidate Relationships…They Will Never Be the Same Again
By Joe Madden

In this market, the client still signs the checks, but the candidate now holds the pen…

The Headhunting profession is one of the most challenging and rewarding careers in existence. Our clients and our candidates both have a say in the ultimate closing of the deal. More often than not however, we pay much more attention to our relationships on the client side versus the candidate side. My methodology in developing solid trusting candidate relationships is proven to increase closing ratios and maximize fee percentages.

In this presentation we are going to break down the dynamics of our current candidate driven market. I will give you technique to overcome candidate resistance that creates the loyalty and trust we need to develop the exclusive rapport that generates repeat placements and referrals.

Learn how to work with the MVP's in your space and how to deliver them to your clients for immediate send outs. You'll discover why you need to break all the so called 'rules' of candidate & client development to maximize your billings and plant the seeds for continuous growth.

The basis of recruiters existence is to identify and deliver top talent to our clients every time we recruit for them. This presentation is a must for all levels, from the researcher to the owner because the challenge of this market real and here to stay.

See how you can recruit several steps ahead of the curve by understanding the candidate headset better then you ever have before. What you will learn & take away in this power packed presentation are:

1. The 6 tangible advantages of forming solid 'candidate relationships'.
2. Tips and resources to identify "A+" candidates.
3. How to transition your relationship with candidates that become your clients.
4. "Active" language to educate your clients in best practices for hiring in this candidate short market to enable you to close more deals.
5. Specific steps to establish a candidate following that fosters referrals, increased placements, and larger fees.

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Double your billings; 10 ways technology can help you
By Donato Diorio

Target Concepts of Presentation:

1. It's a candidate driven market. Why focus on marketing?
2. Get to know your universe.
3. Moving from cyclic to event driven marketing.
4. Improving your web presence.
5. Being recognized as a niche leader.
6. Speaking with a consistent voice. Company Branding. Ideas that stick.
7. Social Networking. What is it?
8. Market outreach, newsletters, opt in CAN SPAM, what you need to know
9. How to pick technology.
10. What is on the technology horizon.
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Contract Staffing is Key to One-Stop Shopping for Clients
By Debbie Fledderjohan

One-stop shopping is a convenience that we have all become accustomed to in our personal lives. But do you realize that many client companies want the same convenience when it comes to selecting vendors for their recruiting and staffing needs? You need to let clients know that you can meet all of their needs - including a wide range of contract staffing alternatives. Are you missing out because clients are not aware that you can provide a variety of alternative staffing solutions in addition to your direct (perm) placements?

During this session you can learn how contract staffing alternatives can help you become more valuable to your clients and earn additional income too.

1. Learn why clients use staffing alternatives to supplement their direct (perm) staff:
     - Traditional Contract Staffing
     - Temp-to-Direct Hire
     - Payrolling for Non-Recruited Candidates
     - 1099 to W-2 Conversions
     - Retiree Re-Staffing
     - Internships/Co-ops
2. Learn about the discipline/industry trends for contract staffing.
3. Learn why clients use contract staffing alternatives in addition to direct (perm) hires.
4. Learn why candidates want to work on contract assignments.
5. Learn how much start-up time is required to add contracting to your business model.
6. Learn some tips for communicating with clients and candidates.
7. Learn how hourly bill rates and pay rates are structured and what you can earn.

All of this can be done in addition to your direct (perm) placement business. The bottom line is learning how to keep client companies happy by providing all of the staffing services they need. And at the same time, you will create a steady flow of income for your own business.

Attendees can sign up for a free 90-page Contract Training Kit, a monthly hardcopy Newsletter and free Marketing documents via www.TopEchelonContracting.com.

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Can I Herd My Cool Cats and Still be Top Dog
By Joe Pelayo

Leveraging Technology
Techniques to eliminate hairballs
"Diet Coke management"
Vital lessons from Pinnacle Society members

Remember "What we allow we teach"
The truth about how to build "reputation"

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Financial Value in Following Up with Clients, Candidates and With Each Other
By David Knutson

"Work smarter not harder"' is a phase we all have heard. Many recruiters seem not to embrace that way of thinking 100% of the time. Dave will provide you with the blueprints that will ensure that you earn more by doing less. How can that be? Come learn, laugh and take your desk to the next level.

Key "takeaways":

- Follow-up with perspective clients
- Follow-up with Clients
- Follow-up with Candidates
- Candidates with Employers
- Candidates selected or not selected
- Acceptance letter and resignation notification

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Reconstructing Danny
By Danny Cahill

Two weeks before the conference, Danny cancels his keynote address that was to be given on Saturday morning. Danny announces that he is producing a follow up to the incredible play, “Deconstructing Danny,” performed 10 years ago at the NAPS Annual Conference in New York City.

With regard to “Deconstructing Danny,” recruiters and attendees were in shock. No one had ever seen anything quite like this.

"Cahill Slaughters Recruiting's Sacred Cows at NAPS Fall Convention" -SI Report

"I Don't Remember The Last Time I Laughed That Hard!" -Cindy Crepea, Haley Stewart

"Once Again You Have Informed and Entertained Me in a Most Unique Style." - Cora, Norwood Network, Inc.

Danny announces “Reconstructing Danny,” as the sequel to the original. How can you miss this? The follow up – 10 years later – to a remarkable event that people still talk about. This is a one-time, one audience, live performance and many of the folks that “starred” in the original are back. See what has happened to them, to Danny.

Need we say…”This is a must see, command performance!”

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Served with Love
By Donna Tyson

This inspiring session focuses on the importance of an "Attitude of Service" when dealing with the public and coworkers. Donna shares tangible lessons for raising both our personal and professional standards to display love and enthusiasm in our day to day communication and teamwork. The presentation addresses establishing a sense of purpose, the importance of recognition, creating a value added experience, follow-up, attention to detail, and creating synergy. It is an ideal growth tool for those beginning to feel discouraged, unappreciated, or overwhelmed in their career.

"Served with Love" Objectives - Participants will:

- Be inspired to open their hearts and embrace the concept of "serving" others.
- Learn new communication tools for empowering both their customers and coworkers.
- Review the economic/service industry trends that have resulted in customers expectations for "an experience".
- Be challenged to take their customer service from "good to great" through more personalized techniques.
- Refresh their spirits and leave the session feeling energized and on purpose!

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What It Takes To Be Successful in 2008!
By Craig Silverman

This dynamic and entertaining presentation is designed as a 60 minute Keynote Presentation (also available as a workshop or breakout session) for staffing & recruiting professionals of all types and is guaranteed to leave the attendees with a smile on their face and easy-to-implement solutions to assist them in closing more placements. Whether you are a rookie, an industry veteran, focused on Contingency, Contract or Retained Search these guidelines and techniques will help you to increase your fill ratio and generate more new business. Craig Silverman will deliver this power packed presentation and share the secrets that have helps his recruiting teams to generate over 15,000 placements for $500,000,000 in fees over the last 10 years.

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Solve Their Problems, Earn their Loyalty
By Bob Liken

Building client relationships is critical to our industry. If you look at the big picture, client loyalty is crucial to the success of any staffing company. One way of gaining that loyalty is to be in the business of solving problems for clients. In today's market clients are looking to work with a smaller number of vendors…and build relationships is not a one time event.

If you understand the client, their problems, and unique staffing needs, you will be able to focus on what the appropriate service is for them. Regardless of what their current need is, you can provide the solution if you have a blended service business model. A permanent (direct) hire may not always be the solution. Sometimes it is a temp or temp-to-perm placement or even a contractor. As you continue to build relationships with your clients, they will automatically think of you during the good and bad economic times.

Bottom Line: This session will address the process of building that relationship, then allowing job orders to become a "by-product" of that process. If you can solve your clients staffing problems, the job orders will come, the cash will come and the long-term loyalty will come.

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What If We Slice The Bread Before We Sell It
By Tim Spidel

"Hey Tim, in case you haven't heard we need candidates not more jobs to go unfilled! Why worry about marketing when its candidates we need?"

Not only will we discuss why it is paramount to be making more marketing calls than ever during times like this when there is a supply problem with candidates, we will also discuss how to have a detailed marketing and follow up plan in place that will help you build a foundation for long lasting relationships with hiring managers.

As an added bonus we will cover how to use marketing calls as a way to…dare I say….generate candidates? That's right!

More Marketing Calls = More Candidates

In addition, if you marketing plan consists of flagging follow-up calls to hiring managers; chasing down job postings on the internet; and staring at your phone waiting for a hiring manager to call with a job order, this session just might be the facelift your marketing approach needs.

During this session we will cover:

o Following an innovative and easy four-step marketing plan
o Approaching initial marketing calls uniquely
o Using marketing calls to generate more candidates
o Maximizing each and every call through the art of call flipping
o Avoiding being sent to HR
o Building long-lasting relationships with hiring managers
o Uncovering needs through follow-up questions
o Overcoming the objection "We don't have any openings at this time."

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Wellness Coaching For Executives: Life Balance Management For A Wellness Lifestyle
By Leslie Salmon Jones

Indulge yourself! Ready to stop the “negative self talk” and get a grip on the excuses you’ve conditioned yourself to believe? Why do you put off taking care of yourself and your wellness?! Leslie, a NYC & Boston based coach, trainer and dancer, has over a decade of Executive Coaching, has guided hundreds of executives to increased stamina and transformed unhealthy behaviors and habits into healthy ones. Her one to one coaching will introduce you to creative new strategies and tools for stress management and increased production! Leslie will be available for one-to-one coaching all day Thursday & Friday, at the auction Thursday night and facilitating a Roundtable Friday morning.